2007 June

Social Strategy & Design by @KarlLong

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iWait - Genius Business Model

This is almost as good as bumvertising, but as I was perusing some people in line for an apple iphone at the local apple store I saw some people wearing t-shirts that said “iwait.org” on them. I asked a few folks where they got them and they said some guy came around handing them out for free. Now i’m a bit of a t-shirt buff so I took a bit of an interest and decided to explore a little. Well it turns out there is a service called iWait which basically provides people to stand in line for things for you, usually the more mundane ticket lines, DMV etc. In this case though iWait has actually put people in line already, and have set up an auction model so you can bid on the people who are inline already, the current bid for someone inline for an iphone is $550, brilliant.

iwait

Google Buys Feedburner

Just heard from David Dalka that google is acquiring feedburner, the amazing RSS syndication company. I’ve had feedburner handle all my RSS feeds on all of my blogs and I think they are brilliant and worthy of acquisition. In my mind feedburner has is such a leader in enabling, enhancing and managing RSS that they provide a very strategic foothold in a market that no one else has paid attention to. I think that it’s quite possible that RSS is going to become as important as email in the near future that any company taking a leadership position in that area can shape the market, and even make the market. Direct marketing companies are still trying to figure out how to get email past spam filters, and more and more people are consuming information via RSS. My two most important applications on my N95 is gmail and the google rss reader. Here’s a quick pic of what the google rss reader looks like in landscape mode on it, it’s sweet.

n95 reader

Anyway, I hope google actually does something with feedburner and doesnt’ ignore it like other acquisitions like blogger and dodgeball.

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