Comments on: Bud.tv - Budweiser To Launch Social Video Entertainment Network (bud tube) http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube Social Media and New Marketing Strategy Fri, 8 Aug 2008 18:57:58 +0000 http://wordpress.org/?v=2.5.1 By: Politics: 2008 HQ » Blog Archive » “Drink Coors!”: The Whitest Kids Take On Budweiser Amid Allegations of Sketch Theft http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-415 Politics: 2008 HQ » Blog Archive » “Drink Coors!”: The Whitest Kids Take On Budweiser Amid Allegations of Sketch Theft Thu, 08 Feb 2007 03:52:15 +0000 http://experiencecurve.com/?p=192#comment-415 [...] Members of the New York comedy sketch group The Whitest Kids You Know watched the Superbowl on Sunday and found the Budweiser ad “The Bud Light Slap Fight” to be suspiciously similar to a sketch of their own called “The New Thing”. The next day, New York comedy blog The Apiary ran a side by side comparison of the clips and, finding ample evidence of theft, concluded: “Until we find out who the real weasel is, let’s just assume it’s Carlos Mencia, since he was in those other Bud Light ads”. In the latest twist, Whitest Kid Zach Cregger alleges to have found “the smoking gun”, this one involving the William Morris Agency, which represents The Whitest Kids and, incidentally, managed to score them a show on FuseTV. Last summer, it seems, Budweiser was thinking of having The Whitest Kids do a show on its soon-to-be-launched BudTV and contacted William Morris to get copies of a DVD featuring The Whitest Kids’ work (including the sketch in question). Cregger suggests that this is how Budweiser must have found the idea for its Superbowl ad, though a press release issued by The Whitest Kids also points out that FuseTv’s website for The Whitest Kids also features the sketch in question. The press release concludes: “comedians of our generation are struggling to get their work out there, and sites like You Tube and College Humor have become a huge help with that, so it is devastating to think that big corporations and ad agencies would come in and just take that work and use it for their own purposes, without any compensation or, more importantly, credit to the creators.” Though The Whitest Kids claim to be seeking counsel, there is no word yet on the reaction over at FuseTV, which plans on airing “The New Thing” sketch when The Whitest Kids debut their new show on March 20. In the meantime, it will be interesting to whether The Whitest Kids continue to avail themselves of the kinds of arguments ETP is more accustomed to hearing from the likes of Viacom and NBC. [...] [...] Members of the New York comedy sketch group The Whitest Kids You Know watched the Superbowl on Sunday and found the Budweiser ad “The Bud Light Slap Fight” to be suspiciously similar to a sketch of their own called “The New Thing”. The next day, New York comedy blog The Apiary ran a side by side comparison of the clips and, finding ample evidence of theft, concluded: “Until we find out who the real weasel is, let’s just assume it’s Carlos Mencia, since he was in those other Bud Light ads”. In the latest twist, Whitest Kid Zach Cregger alleges to have found “the smoking gun”, this one involving the William Morris Agency, which represents The Whitest Kids and, incidentally, managed to score them a show on FuseTV. Last summer, it seems, Budweiser was thinking of having The Whitest Kids do a show on its soon-to-be-launched BudTV and contacted William Morris to get copies of a DVD featuring The Whitest Kids’ work (including the sketch in question). Cregger suggests that this is how Budweiser must have found the idea for its Superbowl ad, though a press release issued by The Whitest Kids also points out that FuseTv’s website for The Whitest Kids also features the sketch in question. The press release concludes: “comedians of our generation are struggling to get their work out there, and sites like You Tube and College Humor have become a huge help with that, so it is devastating to think that big corporations and ad agencies would come in and just take that work and use it for their own purposes, without any compensation or, more importantly, credit to the creators.” Though The Whitest Kids claim to be seeking counsel, there is no word yet on the reaction over at FuseTV, which plans on airing “The New Thing” sketch when The Whitest Kids debut their new show on March 20. In the meantime, it will be interesting to whether The Whitest Kids continue to avail themselves of the kinds of arguments ETP is more accustomed to hearing from the likes of Viacom and NBC. [...]

]]> By: Politics: 2008 HQ » Blog Archive » Whitest Kids vs. Beer http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-414 Politics: 2008 HQ » Blog Archive » Whitest Kids vs. Beer Thu, 08 Feb 2007 02:45:17 +0000 http://experiencecurve.com/?p=192#comment-414 [...] Drink Coors! Members of the New York comedy sketch group The Whitest Kids You Know watched the Superbowl on Sunday and found the Budweiser ad “The Bud Light Slap Fight” to be suspiciously similar to a sketch of their own called “The New Thing”. The next day, New York comedy blog The Apiary ran a side by side comparison of the clips and, finding ample evidence of theft, concluded: “Until we find out who the real weasel is, let’s just assume it’s Carlos Mencia, since he was in those other Bud Light ads”. In the latest twist, Whitest Kid Zach Cregger alleges to have found “the smoking gun”, this one involving the William Morris Agency, which represents The Whitest Kids and, incidentally, managed to score them a show on FuseTV. Last summer, it seems, Budweiser was thinking of having The Whitest Kids do a show on its soon-to-be-launched BudTV and contacted William Morris to get copies of a DVD featuring The Whitest Kids’ work (including the sketch in question). A press release issued by The Whitest Kids alleges that this is how Budweiser must have found the idea for its Superbowl ad and concludes: “comedians of our generation are struggling to get their work out there, and sites like You Tube and College Humor have become a huge help with that, so it is devastating to think that big corporations and ad agencies would come in and just take that work and use it for their own purposes, without any compensation or, more importantly, credit to the creators.” Interesting to see the little guy avail himself for once of the same kind of argument as that used by the likes of Viacom and NBC. No word yet on the reaction over at FuseTV, which plans on airing “The New Thing” sketch when The Whitest Kids debut their new show on March 20. [...] [...] Drink Coors! Members of the New York comedy sketch group The Whitest Kids You Know watched the Superbowl on Sunday and found the Budweiser ad “The Bud Light Slap Fight” to be suspiciously similar to a sketch of their own called “The New Thing”. The next day, New York comedy blog The Apiary ran a side by side comparison of the clips and, finding ample evidence of theft, concluded: “Until we find out who the real weasel is, let’s just assume it’s Carlos Mencia, since he was in those other Bud Light ads”. In the latest twist, Whitest Kid Zach Cregger alleges to have found “the smoking gun”, this one involving the William Morris Agency, which represents The Whitest Kids and, incidentally, managed to score them a show on FuseTV. Last summer, it seems, Budweiser was thinking of having The Whitest Kids do a show on its soon-to-be-launched BudTV and contacted William Morris to get copies of a DVD featuring The Whitest Kids’ work (including the sketch in question). A press release issued by The Whitest Kids alleges that this is how Budweiser must have found the idea for its Superbowl ad and concludes: “comedians of our generation are struggling to get their work out there, and sites like You Tube and College Humor have become a huge help with that, so it is devastating to think that big corporations and ad agencies would come in and just take that work and use it for their own purposes, without any compensation or, more importantly, credit to the creators.” Interesting to see the little guy avail himself for once of the same kind of argument as that used by the likes of Viacom and NBC. No word yet on the reaction over at FuseTV, which plans on airing “The New Thing” sketch when The Whitest Kids debut their new show on March 20. [...]

]]> By: Diary of an Ad Man » Blog Archive » Super Bowl Ad Blogs http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-413 Diary of an Ad Man » Blog Archive » Super Bowl Ad Blogs Wed, 31 Jan 2007 14:30:32 +0000 http://experiencecurve.com/?p=192#comment-413 [...] Of course there is Budweiser’s launch of bud.tv, a new network aimed at replacing network television.  The social network will be launched at the Super Bowl. [...] [...] Of course there is Budweiser’s launch of bud.tv, a new network aimed at replacing network television.  The social network will be launched at the Super Bowl. [...]

]]> By: Product placement planet at blogdisease.com http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-412 Product placement planet at blogdisease.com Sun, 12 Nov 2006 17:41:10 +0000 http://experiencecurve.com/?p=192#comment-412 [...] As the New York Times recently reported, companies are creating their own films, TV networks and “webasodes” under the rubric of “branded content.” The fact that I am writing about it is a tribute to the “marketability” of the concept. People ignore ads, so this is part of the commercial backlash to wire your eyes and ears. Until the novelty wears off, keep a look out for the ridiculous and sublime. With news of Anheuser-Busch’s soon-to-come BudTV (or should we call it “MisogynyTVforTeens”?), I’m loath to predict “reality” TV shows that in a real alternate reality would be called things like “Hangover Island,” “STD Survivor,” or “DWI Date Rape.” OK, so I’m a little off color here. But extreme times call for excessive parody. [...] [...] As the New York Times recently reported, companies are creating their own films, TV networks and “webasodes” under the rubric of “branded content.” The fact that I am writing about it is a tribute to the “marketability” of the concept. People ignore ads, so this is part of the commercial backlash to wire your eyes and ears. Until the novelty wears off, keep a look out for the ridiculous and sublime. With news of Anheuser-Busch’s soon-to-come BudTV (or should we call it “MisogynyTVforTeens”?), I’m loath to predict “reality” TV shows that in a real alternate reality would be called things like “Hangover Island,” “STD Survivor,” or “DWI Date Rape.” OK, so I’m a little off color here. But extreme times call for excessive parody. [...]

]]> By: Product placement planet at World Bridger Media http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-411 Product placement planet at World Bridger Media Sun, 12 Nov 2006 17:37:10 +0000 http://experiencecurve.com/?p=192#comment-411 [...] As the New York Times recently reported, companies are creating their own films, TV networks and “webasodes” under the rubric of “branded content.” The fact that I am writing about it is a tribute to the “marketability” of the concept. People ignore ads, so this is part of the commercial backlash to wire your eyes and ears. Until the novelty wears off, keep a look out for the ridiculous and sublime. With news of Anheuser-Busch’s soon-to-come BudTV (or should we call it “MisogynyTVforTeens”?), I’m loath to predict “reality” TV shows that in a real alternate reality would be called things like “Hangover Island,” “STD Survivor,” or “DWI Date Rape.” OK, so I’m a little off color here. But extreme times call for excessive parody. [...] [...] As the New York Times recently reported, companies are creating their own films, TV networks and “webasodes” under the rubric of “branded content.” The fact that I am writing about it is a tribute to the “marketability” of the concept. People ignore ads, so this is part of the commercial backlash to wire your eyes and ears. Until the novelty wears off, keep a look out for the ridiculous and sublime. With news of Anheuser-Busch’s soon-to-come BudTV (or should we call it “MisogynyTVforTeens”?), I’m loath to predict “reality” TV shows that in a real alternate reality would be called things like “Hangover Island,” “STD Survivor,” or “DWI Date Rape.” OK, so I’m a little off color here. But extreme times call for excessive parody. [...]

]]> By: troy julian gipson http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-410 troy julian gipson Sun, 08 Oct 2006 14:21:58 +0000 http://experiencecurve.com/?p=192#comment-410 Hopefully too many companies wont jump on this "create your own tube type content" and launch their own channel, they ned to leave it to agencies. troy julian mzd urban www.mzd.com Hopefully too many companies wont jump on this “create your own tube type content” and launch their own channel, they ned to leave it to agencies.

troy julian
mzd urban
http://www.mzd.com

]]> By: Top Of Mind http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-409 Top Of Mind Tue, 03 Oct 2006 15:47:55 +0000 http://experiencecurve.com/?p=192#comment-409 [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...] [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...]

]]> By: Top Of Mind http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-408 Top Of Mind Sun, 01 Oct 2006 15:16:50 +0000 http://experiencecurve.com/?p=192#comment-408 [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...] [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...]

]]> By: Your Company Name » Blog Archive » Beers, Free Content and Tattoos : Building brands on the Internet http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-407 Your Company Name » Blog Archive » Beers, Free Content and Tattoos : Building brands on the Internet Sat, 23 Sep 2006 10:57:41 +0000 http://experiencecurve.com/?p=192#comment-407 [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...] [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...]

]]> By: Top of mind » Blog Archive » Beers, Free Content and Tattoos : Building brands on the Internet http://experiencecurve.com/archives/budtv-budweiser-to-launch-social-video-entertainment-network-bud-tube#comment-406 Top of mind » Blog Archive » Beers, Free Content and Tattoos : Building brands on the Internet Thu, 21 Sep 2006 18:44:00 +0000 http://experiencecurve.com/?p=192#comment-406 [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...] [...] Those in the industry have known for a while, but Budweiser is launching “A NEW GENERATION OF ENTERTAINMENT” here at Bud.tv in or around Feb 2007. 30 million US$ in investment, Bud.tv will feature “humorous” content created by their in-house studio. Read more details here. [...]

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