ExperienceCurve by Karl Long

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Social Media and New Marketing Strategy

Concious Capitalism - Upcoming Panel at the Commonwealth Club SF

I’m really looking forward to this panel next week at the Commonwealth Club, it’s called Conscious Capitalism and it is covering topics that I often find myself thinking about and discussing. There must be something in the air as even Bill Gates recently called for kinder capitalism.

The panel is next wednesday (january 30th), it’ll be interesting to meet Nathan as we’ve corresponded over the years but have never met :-)

RAJAN DEV, Chief Operating Officer, Hot Studio
ERIC RYAN, Co-founder, Method
BRANDON SCHAUER, Experience Design Director, Adaptive Path; Co-author Subject To Change: Creating Great Products & Services for an Uncertain World
NATHAN SHEDROFF, Program Chair, MBA in Design Strategy program, California College of the Arts; Co-author, Making Meaning: How Successful Businesses Deliver Meaningful Customer Experiences

CONSCIOUS CAPITALISM: RESOLVING THE CONFLICT BETWEEN CONSUMERISM AND PROGRESSIVE INNOVATION

Why are there 50 varieties of toothpaste on grocery store aisles? How does this fit into the world’s heightened awareness of the need for sustainable business practices, and our own growing individual needs for self-actualization and meaning? Leaders in business, design and innovation will debate why a deeper understanding of human nature needs to be central to a 21st century business strategy and how it can challenge people’s attitudes toward consumerism.

2 Comments, Comment or Ping

  1. Great! We were having a big go-’round about this on the Ars Technica forums! I’m going to have to post a link to this. Thanks!

  2. Cool Evan, thx.

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