Jul 10, 2009
How Twitter Provided PF Changs A Delightful Opportunity
I think this simple story of how a customer at PF Changs got an appetizer and desert bought for her after tweeting about her food is a great example of how small things can make a big difference. I love that this example demonstrates the value of connecting employees and customers through social media enabling a more human connection.
Many companies should ask themselves ‘could something like this happen at my company’ and if the answer is no start removing the reasons why.
Thanks to Andy Sernovitz for the video
