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An environmentalist gone bad, or progressing?
Hi there, I have been working on climate change and been involved in climate activism for some time.
I have become increasingly interested in the marketing of Ideas and behaviour changes.
I am interested in finding out more about both marketing in general and in relation to climate change.
A couple of reports that I have read on climate change marketing so far can be found here:
http://climatechangeaction.blogspot.com/2006/11/marketing-climate-change.html
Any suggestions of reports/articles to read would be very wellcome.
Regards,
Calvin