Comments on: Social Networks = the AOL’s of Web2.0 http://experiencecurve.com/archives/social-networks-the-aols-of-web20 Learning and writing about emerging internet culture Thu, 11 Mar 2010 21:06:05 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: Naked Yak » Blog Archive » Shared Cultures http://experiencecurve.com/archives/social-networks-the-aols-of-web20/comment-page-1#comment-1828 Naked Yak » Blog Archive » Shared Cultures Thu, 16 Aug 2007 11:12:22 +0000 http://experiencecurve.com/archives/social-networks-the-aols-of-web20#comment-1828 [...] able to connect with like minded others without geographical restrictions. Karl writes at Experience Curve: I’m beginning to think in the end it is how social networks engage their community in value [...] [...] able to connect with like minded others without geographical restrictions. Karl writes at Experience Curve: I’m beginning to think in the end it is how social networks engage their community in value [...]

]]> By: Tangerine Toad http://experiencecurve.com/archives/social-networks-the-aols-of-web20/comment-page-1#comment-1774 Tangerine Toad Fri, 10 Aug 2007 15:14:59 +0000 http://experiencecurve.com/archives/social-networks-the-aols-of-web20#comment-1774 Hey Karl. Found you via Jaffe Juice. I could not agree with you more. You've hit on two key themes of my blog: Your Brand Is Not My Friend™ (http://tangerinetoad.blogspot.com/2007/06/your-brand-is-not-my-friend-web-20.html) which is about the inappropriateness of inserting yourself in a place where people interact with their friends and Social Media Is Only Social If You're Alone (http://tangerinetoad.blogspot.com/2007/07/social-media-isnt-social-unless-youre.html) which is about the limited appeal of social media sites beyond teenagers and young single professionals, and the inability of Facebook and MySpace to separate business and social connections. (Hence the popularity of LinkedIn with senior executives and people over 35) Hey Karl. Found you via Jaffe Juice.

I could not agree with you more. You’ve hit on two key themes of my blog: Your Brand Is Not My Friend™ (http://tangerinetoad.blogspot.com/2007/06/your-brand-is-not-my-friend-web-20.html) which is about the inappropriateness of inserting yourself in a place where people interact with their friends and Social Media Is Only Social If You’re Alone (http://tangerinetoad.blogspot.com/2007/07/social-media-isnt-social-unless-youre.html) which is about the limited appeal of social media sites beyond teenagers and young single professionals, and the inability of Facebook and MySpace to separate business and social connections. (Hence the popularity of LinkedIn with senior executives and people over 35)

]]> By: » Will closed networks hurt themselves or lead to Web 3.0? Via Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC http://experiencecurve.com/archives/social-networks-the-aols-of-web20/comment-page-1#comment-1762 » Will closed networks hurt themselves or lead to Web 3.0? Via Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC Wed, 08 Aug 2007 17:08:22 +0000 http://experiencecurve.com/archives/social-networks-the-aols-of-web20#comment-1762 [...] comes Scott Gilbertson of Wired and Karl Long of Experience Curve.  Bascially, they both point out how the seemingly real benefits of closed off networking systems [...] [...] comes Scott Gilbertson of Wired and Karl Long of Experience Curve.  Bascially, they both point out how the seemingly real benefits of closed off networking systems [...]

]]> By: Karl http://experiencecurve.com/archives/social-networks-the-aols-of-web20/comment-page-1#comment-1759 Karl Tue, 07 Aug 2007 16:57:58 +0000 http://experiencecurve.com/archives/social-networks-the-aols-of-web20#comment-1759 Thanks Uno. I agree that openID adoption has been slow, but i don't that facebook will become the defacto "openID" though, for one thing it's not open at all :-) I actually think gmail is a more likely candidate Thanks Uno. I agree that openID adoption has been slow, but i don’t that facebook will become the defacto “openID” though, for one thing it’s not open at all :-) I actually think gmail is a more likely candidate

]]> By: Uno de Waal http://experiencecurve.com/archives/social-networks-the-aols-of-web20/comment-page-1#comment-1758 Uno de Waal Tue, 07 Aug 2007 08:05:09 +0000 http://experiencecurve.com/archives/social-networks-the-aols-of-web20#comment-1758 A <a href="http://www.unodewaal.com/2007/06/10/facebook-is-the-now-the-new-openid/" rel="nofollow">big discussion</a> at the moment is around portable social networks and be able to have a single ID that you can then sign in to a few places. Hopefully this is where social networks will be going in the not too distant future. A big discussion at the moment is around portable social networks and be able to have a single ID that you can then sign in to a few places.

Hopefully this is where social networks will be going in the not too distant future.

]]> By: Karl http://experiencecurve.com/archives/social-networks-the-aols-of-web20/comment-page-1#comment-1753 Karl Mon, 06 Aug 2007 23:22:02 +0000 http://experiencecurve.com/archives/social-networks-the-aols-of-web20#comment-1753 Touche "hung up on eyeballs and scale, rather than hearts and depth" Very well said yourself :-) Touche “hung up on eyeballs and scale, rather than hearts and depth”

Very well said yourself :-)

]]> By: Greg Verdino http://experiencecurve.com/archives/social-networks-the-aols-of-web20/comment-page-1#comment-1751 Greg Verdino Mon, 06 Aug 2007 22:38:45 +0000 http://experiencecurve.com/archives/social-networks-the-aols-of-web20#comment-1751 "I’m beginning think in the end it is how social networks engage their community in value creating activities that will determine their long term success. If your only value is the aggregation of eyeballs then you will get run over by the next wave just like AOL." Very well said, Karl. The scary part of it though is that the digital agencies are still hung up on eyeballs and scale, rather than hearts and depth. They're still pumping an inordinate amount of their budgets into Yahoo, AOL and MSN and continue to think of social networks as just another place to throw their banners. My how history repeats. “I’m beginning think in the end it is how social networks engage their community in value creating activities that will determine their long term success. If your only value is the aggregation of eyeballs then you will get run over by the next wave just like AOL.”

Very well said, Karl. The scary part of it though is that the digital agencies are still hung up on eyeballs and scale, rather than hearts and depth. They’re still pumping an inordinate amount of their budgets into Yahoo, AOL and MSN and continue to think of social networks as just another place to throw their banners. My how history repeats.

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