ExperienceCurve by Karl Long

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Social Media and New Marketing Strategy

Aug 23, 2006

Two Conferences Worth Checking Out

The Future of Web Apps Sep 13-14, 2006 organized by Carson Workshops, and the folks behind the amazing online magazine for web developers/designers Vitamin. With speakers from Digg, Google, Technorati, Wordpress, Flickr, Yahoo, Feedburner it should be an amazing conference, and for $295 for two days you could not get a better deal. It’s in San Francisco, so if you’re on the west coast you have no excuse :-)

For a little less 2.0 hyperbole in October the excellent Peter Merholz is organizing the IDEA conference (IDEA stands for Information: Design, Experience, Access). It takes place October 23-24 in Seattle, WA.

I think the cross-disciplinary aspect is its strongest feature, but also makes it harder to sell — this isn’t a “web” conference or a “mobile” conference or an “architecture” conference, etc. It’s a Design (with a big D, yes) conference. I think it’s addressing concerns that will become paramount in a few short years, as the confluence and convergence of media and environments leads to increased complexity in our lives.

Read more about the program and speakers here, the speakers have a wonderfully diverse and cross disciplined background. I think this is a must for anyone interested in the realm of “designing for experience” or customer experience.

UPDATE: Atomiq has a good write up on the IDEA conference as well.

Speakers from BBC, Etsy, Stamen, Maya, the National Park Service, Adaptive Path and IBM Research will talk about “how to let everyday people take true advantage of the overwhelming mass of information that floods their lives.”

The program looks great, and visionary sci-fi author Bruce Sterling (1, 2, 3) will keynote… which is reason enough to go on its own.

3 Comments, Comment or Ping

  1. Stephanie Weaver

    Hi Karl,
    I just found your blog and wanted to say hello. I come from the museum world but have been working in customer experience advocacy for 2 years as a consultant in San Diego. I am excited to hear about the IDEA conference and a going to try to attend. It seems like the people working in “customer experience” are either marketers or Web designers who understand usability and then transfer those skills over to bricks-and-mortar businesses. I look forward to reading more of what you have to say. Please check out my blog when you have time.

    Thanks!
    Stephanie Weaver

    Aug 23rd, 2006

  2. karl long

    Great to hear from you Stephanie, thanks. Looks like you’ve done some great work, and for some interesting companies.

    I really liked your post about online gamers acting like musium visitors very interesting. You might like this previous post of mine on that topic Next Gen Video Games Emulate Bag of Marbles

    Aug 23rd, 2006

  3. Jeremiah Owyang

    I’d like to add that the day before the Apps Conference on Tuesday, I’ll be hosting a Lunch 2.0 event for free in Santa Clara

    Please sign up, and if you’d like to spread the word, that’s great.

    http://www.lunch20.com/2006/08/21/lunch-20-web-expo-blowout-at-hitachi-data-systems/

    Aug 24th, 2006

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