Viral Redux – All The News Fit To Spread
The 41-year-old Lockheed Martin engineer had complained to his bosses. He had told his story to government investigators. He had called congressmen.
But when no one seemed to be stepping up to correct what he saw as critical security flaws in a fleet of refurbished Coast Guard patrol boats, De Kort did just about the only thing left he could think of to get action: He made a video and posted it on YouTube.com.
Unfortunately, it has been redistributed beyond the original intent and modified beyond Starbucks control. Effective immediately, this offer will no longer be valid at any Starbucks locations.
– David Armanos excellent “influence ripples” diagram
from the aptly named “will video for food”
Show me a marketer without “viral” on her marketing plan and I’ll show you an online video site that’s profitable.
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