What is design
When I did my MBA I specialized in “Design Management”, this is sometimes a fact I leave off in casual conversation because I get the inevitable question, “design management, what does that mean?” Well I often mumble something about design being a strategic resource etc. but I’ve never really developed a good explanation. The word design itself is an extremely broad term that can mean a multitude of things. I was just thinking about this today as I walked past the San Francisco Design Center… Guess what they do there? That’s right they sell furniture.
Anyway, a Stanford student put together this fun little video to explain a bit about design, I particularly liked his point about bad design is easy to point out.
For more on bad design you should check out “this is broken“, where Mark Hurst collects all kinds of images of bad design. it’s like Engrish for the design world.
One Comment, Comment or Ping
nick m
I think David’s video is really great in that it also addresses the prejudice (in the guise of ignorance) about design. I happened to browse through a book, Punk Marketing by Richard Laermer and Mark Simmons sometime back which had a section on design. And these guys basically said design “is everything”. I couldn’t agree with them more.
Aug 22nd, 2007
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